BFCM 2025 Deals
BFCM 2025 DEALS
OFFICIAL TERMS & CONDITIONS
Save 11/26 Through 12/1
OUR BIGGEST SALES EVENT OF THE YEAR IS LIVE!
Our Black Friday deals can’t be beat:
DEAL A:
ALL CUSTOMERS: 30% OFF SITE WIDE MAX DISCOUNT $150 CODE: BFCM30
DEAL B:
CUSTOMERS WHO’VE NEVER HAD A SUBSCRIPTION: 20% OFF New Auto-Ship Orders for the First 3 Charges! CODE: 25BF20 Valid new subscribers only. Not valid if you’ve had a subscription before. So don’t cancel. 😜
DEAL C:
BUY MORE, SAVE MORE! (This offer is eligible for new & existing customers and can be used with auto-ship & save orders)
$15 OFF orders $100+ CODE: BFCM15
$25 OFF orders $150+ CODE: BFCM25
$45 OFF orders $250+ CODE: BFCM45
DEAL D:
BUY ONE BOX OF FRESH FROZEN GENTLY COOKED, SAVE 10% ON ANY CANNED FOOD CODE: BUNDLE10

Offers valid from 11:30 AM MT on 11/26/23 to 1:00 AM MT on 12/2/25.
Terms & conditions may apply. This policy does not override but shall include any policies listed on identitypet.com.
Our Advertising, Sales & Discount Policy can be found here: https://www.identitypet.com/pages/identity-pet-nutrition-sales-discount-policy
Discount Disclaimer: Thank you for choosing identity Pet Nutrition! Please review the following terms carefully before taking advantage of this offer: 1. Final Sale Policy: All sales on discounted purchases are final. Orders placed with discounts are not eligible for cancellation, refund or exchange. 2. Eligibility: Certain offers are not valid for existing customers. Discounts are limited to one (1) per household. 3. Order Limitations: We reserve the right to limit discounted purchases to a specific number of units, cases, or a dollar value. Orders for discounted products may be capped at four (4) cases per product unless stated otherwise. Discounts are not valid for out-of-stock items or Persona Collection products unless otherwise stated. We reserve the right to change or cancel any promotional offer at any time, for any reason, including no reason at all. 4. Discount Code Usage: If a discount code is required, it must be entered at checkout and cannot be applied retroactively. Discounts cannot be combined with other promotions or offers, including Auto-Ship & Save discounts, unless specified. A minimum purchase may be required for some discounts to apply. 5. Customer Policy: We reserve the right to refuse discounts or shipment to customers who violate these terms or abuse discount policies. Orders intended for new customers only may be canceled if determined to be from an existing customer (based on characteristics including but not limited to name, email, address, IP address, or other identifiers at identity Pet Nutrition, LLC’s sole discretion). 6. 50% Discount Policy: All 50% discounts are limited to one (1) item per customer & are for eligible new customers only. 7. Other Terms: Offers are subject to availability and may be rescinded at any time. No rain checks, cancellations, or adjustments will be made to apply missed discounts. Frozen orders are subject to our frozen shipping policies due to temperature sensitivity. Discounts hold no cash value. For more details, refer to our Shipping & Return Policy at https://www.identitypet.com/pages/return-shipping-policy
Notice for Auto-Ship & Save Subscriptions: Identity Pet Nutrition provides a subscription service. By subscribing to our service, you have confirmed that you accept our Terms of Service and any other policies including Return & Return Shipping Policy. Your subscription will automatically renew on a recurring basis at which time your credit card will be charged automatically for the subscription, including applicable shipping, handling fees, and taxes until you cancel your subscription. You may cancel your subscription at anytime by logging in to your account, selecting Subscriptions, then clicking cancel next to the item.
You agree that your payment method will automatically be charged at the price and frequency listed on this page until it ends or you cancel. All cancellations are subject to the Cancellation Policy.
