Fall into Black Friday & Cyber Monday w/ Identity Pet Deals!

Save Now Through 11/29

FLASH SALE: TODAY 11/26 until 6PM MT Save $10 per case sitewide w/ code BLACKFRIDAYFLASH at checkout!

Deal A: New customers save 20% on your first order w/ code NEWCUSTOMER2021 at checkout!

Deal B: New & Existing customers save $10 per case on Persona Dog Collection (Bison, Rabbit or Quail) or Persona Cat Collection (Rabbit & Quail only) w/ code PERSONA2021 at checkout!

Deal C: Save $10 per case on 95% Collection Beef Cat Food w/ code BEEFY2021 at checkout!

Terms & Conditions:

A minimum purchase of $59.99 required. Offers not valid on Variety “Sample” Packs. Maximum 3 cases. One discount per household. Excludes Persona Bison Cat Recipe. Offers may not be combined with Auto-Ship & Save discounts or any other discount. Discount codes cannot be added after the order is placed. Orders placed with these discounts are not eligible for refund or exchange. All sales final. Offers may be rescinded at any time based on product availability.

Offers valid from 12:01 AM MT on 11/25 to 11:59 PM MT on 11/29.